Smartly tailored for specific industry requirements, real time data capture for effective performance management and appraisal of field force, market intelligence around product promotion and consumer insight and desired attendance management system ensuring compliance are top-line requirements of businesses managing large sales force on-ground. It is important then to adopt automation and re-invent your field force strategy to be able to define and track the market share in terms of sales.
TechNeeqs’s proprietary Sales Force Automation Tool, can help you address these requirements while also providing exhaustive, customizable, and timely business insights to facilitate corrective actions. It is a complete solution for planning, managing, and executing your sales force program, offering end-to-end visibility to all the stakeholders in the sales ecosystem and establishing standard customer experience across.
Identifying and on boarding right set of influencers, continually up levelling their engagement to maximize ROI, accurately tracking disbursement & deployment of marketing collaterals in the right markets via distributors are top-line tasks of a trade marketer. However, the inability to track secondary sales up-to end level, gauge the effectiveness of on-ground, omni-channel sales activities and flawed resource optimization may affect trade marketing strategy forcing an accelerated revenue generation to be a dream.
At TechNeeqs an end-to-end solution is offered to plan, execute and monitor Trade marketing activities. It leverages an integrated analytics dashboard offering a single view of channel ecosystem enabling organizations to identify and streamline key factors of achieving excellence in channel strategy and sales output. The platform is built with the objective of standardizing the processes of tracking and monitoring promotional activities/value-added services, providing stakeholders with visibility into the areas like sales, fund utilization, coverage, and brand advocacy. Right from faster stock replenishment, reduction in inventory carrying costs, trial generations leading to better production planning and improving on-ground team performance, the platform is designed for faster and ease of adoption.
Validating the authenticity of store visits, ensuring in-store promoter compliance, planning journey cycles, planogram updates, mystery audits, establishing better and standard store/consumer experiences, confirming right stock management and in-depth view of store potential for mapping investments are some of the real-time challenges that retailers face.
Our Retail and Business Management Solution is a complete package enabling perfect store execution and deeper retail penetration across sectors. It leverages advanced technologies to provide comprehensive compliance management mechanisms at many levels and facilitating issue resolutions at the same time, conglomerating productivity, quality and attendance of in-store promoters, precision in inventory management, real time planogram tracking and updates, shelf space adherence, POSM deployment & billing consistency.